Irina Melinescu
Irina Melinescu
Graphic &
Motion Designer
Transforming Brand Strategies into Dynamic Visual Stories I combine a classical Fine Arts training with advanced technical skills in Graphic Design and After Effects.
My focus is on creating scalable visual systems and dynamic motion assets that elevate brand presence. I am detail-oriented, deadline-driven, and experienced in handling complex projects for top-tier clients.
Motion Design

Bringing stories to life through dynamic animations and visual effects.

Visual Identity

Advanced proficiency in image manipulation and visual storytelling.

UI & Prototyping

Designing intuitive interfaces and high-fidelity prototypes using Figma.

Global Experience

Proven track record maintaining strict brand guidelines for international market leaders.

Technical Mastery

Expert command across the entire Adobe Creative Cloud ecosystem (Ps, Ai, Ae, Pr).

Collaborative Partner

A reliable team player who thrives in fast-paced, cross-functional creative environments.

Transforming strategies
into dynamic visual stories

I combine classical Fine Arts training with advanced motion graphics to elevate global brands.
From static layouts to high-performance motion assets,
I build scalable visual systems that ensure strict identity adherence.

Audi France 2018

Audi France 2018

Chanel N°5 – 100 Years Celebration (2021)

Chanel N°5 – 100 Years Celebration (2021)

Pepsi Romania 2024

Pepsi Romania 2024

Paco Rabanne 2021

Paco Rabanne 2021

Kraft Heinz Grill Campaign 2025

Kraft Heinz Grill Campaign 2025

Sensodyne Atelier 2024

Sensodyne Atelier 2024

Volkswagen Tayron Global 2025

Volkswagen Tayron Global 2025

YoPro Campaign Poland 2025

YoPro Campaign Poland 2025

Havana Club Mango Lime (Pernod Ricard) Germany 2024

Havana Club Mango Lime (Pernod Ricard) Germany 2024

Lay's Poland 2025

Lay's Poland 2025

What it's like working with me

Recommendations from .
Maia Manolescu

Maia Manolescu

Senior Graphic Designer

I’ve had the opportunity to work with Irina across numerous client-facing projects, both in-office and remote, including local, regional, and global initiatives with direct end-client collaboration. Working across a wide range of verticals—from luxury brands and automotive to pharma and FMCG, for clients such as Chopard, Pantone, Porsche, VW, Lenovo, Miele, Prada, Longines, Otrivin, Zovirax, Danone, Adidas, and Nike—she consistently delivered high-quality design and strong After Effects work. Irina communicates clearly, collaborates effortlessly, and is a reliable and talented teammate.

Mihai Bostinaru

Mihai Bostinaru

Managing Director CEE at Teads

Irina has been a valuable member of our Teads Studio team based in Bucharest in the past years. Her skills as a senior designer never failed to meet expectations; on the contrary, her work was highly praised by colleagues and clients, and the creative units she built have been used in multiple global campaigns delivered for top brands across Luxury, Automotive, Tech & Telco, and many other verticals.

Gabriela Vasile

Gabriela Vasile

Head of Teads Studio Central & Eastern Europe at Teads

As Head of Teads Studio I've been working closely with Irina for 9 year at Teads on the creative strategy part. She was always fast to deliver the creative units required, very disciplined, organized and accurate. All this doubled by a "can-do" positive attitude, no matter the complexity of the project. Her design skills paid off many times in working for major campaigns with strategic accounts across all verticals: Auto, Beauty/Luxe, CPG, Travel. I'd be happy to work with Irina again once the opportunity rises.

Sarah Spiro

Sarah Spiro

Creative Strategy Director at Teads

Irina is an amazing designer- she always brings creative assets to life with such great skill and attention to detail. Her friendly demeanor, sense of urgency and willingness to help make her a wonderful person to work with!

Jan Rost

Jan Rost

Creative Strategist bei Teads Deutschland GmbH

Working with Irina is a real pleasure! Her expertise and skills in various areas such as graphic design and motion design are simply outstanding! What's more, her highly proactive, disciplined and well-structured approach to work makes it very easy to collaborate with her!

Oscar Saksa

Oscar Saksa

Sales Director Romania & Rest of CEE at Teads

Irina is one of the most proactive designers I’ve ever worked with, combining exceptional talent with outstanding work ethic. We’ve collaborated on multiple projects, and she consistently delivered remarkable results. Her attention to detail, creativity, and ability to anticipate needs make her an invaluable contributor to any team. I wholeheartedly recommend her for any design challenge.

Lukasz Chomyn

Lukasz Chomyn

Creative strat, communicator and relationship builder. Ship Captian @ Hansa Wear

I had the pleasure of working with Irina for several years on many projects, staying in regular contact. She is talented, responsive, motivated, and has a great feel for motion design in addition to her classic designer skill set.

Ioana Stoica

Ioana Stoica

Graphic Designer at Teads

Irina is a complete professional and a truly wonderful person. We worked together for several years, both at Teads and Webhelp, and she never failed to impress me with her calm, creativity, and dedication. She is highly skilled in design and exceptionally talented in After Effects, always turning any brief into something outstanding.✨ She’s someone you can rely on every single time and an absolute pleasure to work with.

Maia Manolescu

Maia Manolescu

Senior Graphic Designer

I’ve had the opportunity to work with Irina across numerous client-facing projects, both in-office and remote, including local, regional, and global initiatives with direct end-client collaboration. Working across a wide range of verticals—from luxury brands and automotive to pharma and FMCG, for clients such as Chopard, Pantone, Porsche, VW, Lenovo, Miele, Prada, Longines, Otrivin, Zovirax, Danone, Adidas, and Nike—she consistently delivered high-quality design and strong After Effects work. Irina communicates clearly, collaborates effortlessly, and is a reliable and talented teammate.

Mihai Bostinaru

Mihai Bostinaru

Managing Director CEE at Teads

Irina has been a valuable member of our Teads Studio team based in Bucharest in the past years. Her skills as a senior designer never failed to meet expectations; on the contrary, her work was highly praised by colleagues and clients, and the creative units she built have been used in multiple global campaigns delivered for top brands across Luxury, Automotive, Tech & Telco, and many other verticals.

Gabriela Vasile

Gabriela Vasile

Head of Teads Studio Central & Eastern Europe at Teads

As Head of Teads Studio I've been working closely with Irina for 9 year at Teads on the creative strategy part. She was always fast to deliver the creative units required, very disciplined, organized and accurate. All this doubled by a "can-do" positive attitude, no matter the complexity of the project. Her design skills paid off many times in working for major campaigns with strategic accounts across all verticals: Auto, Beauty/Luxe, CPG, Travel. I'd be happy to work with Irina again once the opportunity rises.

Sarah Spiro

Sarah Spiro

Creative Strategy Director at Teads

Irina is an amazing designer- she always brings creative assets to life with such great skill and attention to detail. Her friendly demeanor, sense of urgency and willingness to help make her a wonderful person to work with!

Jan Rost

Jan Rost

Creative Strategist bei Teads Deutschland GmbH

Working with Irina is a real pleasure! Her expertise and skills in various areas such as graphic design and motion design are simply outstanding! What's more, her highly proactive, disciplined and well-structured approach to work makes it very easy to collaborate with her!

Oscar Saksa

Oscar Saksa

Sales Director Romania & Rest of CEE at Teads

Irina is one of the most proactive designers I’ve ever worked with, combining exceptional talent with outstanding work ethic. We’ve collaborated on multiple projects, and she consistently delivered remarkable results. Her attention to detail, creativity, and ability to anticipate needs make her an invaluable contributor to any team. I wholeheartedly recommend her for any design challenge.

Lukasz Chomyn

Lukasz Chomyn

Creative strat, communicator and relationship builder. Ship Captian @ Hansa Wear

I had the pleasure of working with Irina for several years on many projects, staying in regular contact. She is talented, responsive, motivated, and has a great feel for motion design in addition to her classic designer skill set.

Ioana Stoica

Ioana Stoica

Graphic Designer at Teads

Irina is a complete professional and a truly wonderful person. We worked together for several years, both at Teads and Webhelp, and she never failed to impress me with her calm, creativity, and dedication. She is highly skilled in design and exceptionally talented in After Effects, always turning any brief into something outstanding.✨ She’s someone you can rely on every single time and an absolute pleasure to work with.

Maia Manolescu

Maia Manolescu

Senior Graphic Designer

I’ve had the opportunity to work with Irina across numerous client-facing projects, both in-office and remote, including local, regional, and global initiatives with direct end-client collaboration. Working across a wide range of verticals—from luxury brands and automotive to pharma and FMCG, for clients such as Chopard, Pantone, Porsche, VW, Lenovo, Miele, Prada, Longines, Otrivin, Zovirax, Danone, Adidas, and Nike—she consistently delivered high-quality design and strong After Effects work. Irina communicates clearly, collaborates effortlessly, and is a reliable and talented teammate.

Mihai Bostinaru

Mihai Bostinaru

Managing Director CEE at Teads

Irina has been a valuable member of our Teads Studio team based in Bucharest in the past years. Her skills as a senior designer never failed to meet expectations; on the contrary, her work was highly praised by colleagues and clients, and the creative units she built have been used in multiple global campaigns delivered for top brands across Luxury, Automotive, Tech & Telco, and many other verticals.

Gabriela Vasile

Gabriela Vasile

Head of Teads Studio Central & Eastern Europe at Teads

As Head of Teads Studio I've been working closely with Irina for 9 year at Teads on the creative strategy part. She was always fast to deliver the creative units required, very disciplined, organized and accurate. All this doubled by a "can-do" positive attitude, no matter the complexity of the project. Her design skills paid off many times in working for major campaigns with strategic accounts across all verticals: Auto, Beauty/Luxe, CPG, Travel. I'd be happy to work with Irina again once the opportunity rises.

Sarah Spiro

Sarah Spiro

Creative Strategy Director at Teads

Irina is an amazing designer- she always brings creative assets to life with such great skill and attention to detail. Her friendly demeanor, sense of urgency and willingness to help make her a wonderful person to work with!

Jan Rost

Jan Rost

Creative Strategist bei Teads Deutschland GmbH

Working with Irina is a real pleasure! Her expertise and skills in various areas such as graphic design and motion design are simply outstanding! What's more, her highly proactive, disciplined and well-structured approach to work makes it very easy to collaborate with her!

Oscar Saksa

Oscar Saksa

Sales Director Romania & Rest of CEE at Teads

Irina is one of the most proactive designers I’ve ever worked with, combining exceptional talent with outstanding work ethic. We’ve collaborated on multiple projects, and she consistently delivered remarkable results. Her attention to detail, creativity, and ability to anticipate needs make her an invaluable contributor to any team. I wholeheartedly recommend her for any design challenge.

Lukasz Chomyn

Lukasz Chomyn

Creative strat, communicator and relationship builder. Ship Captian @ Hansa Wear

I had the pleasure of working with Irina for several years on many projects, staying in regular contact. She is talented, responsive, motivated, and has a great feel for motion design in addition to her classic designer skill set.

Ioana Stoica

Ioana Stoica

Graphic Designer at Teads

Irina is a complete professional and a truly wonderful person. We worked together for several years, both at Teads and Webhelp, and she never failed to impress me with her calm, creativity, and dedication. She is highly skilled in design and exceptionally talented in After Effects, always turning any brief into something outstanding.✨ She’s someone you can rely on every single time and an absolute pleasure to work with.

Maia Manolescu

Maia Manolescu

Senior Graphic Designer

I’ve had the opportunity to work with Irina across numerous client-facing projects, both in-office and remote, including local, regional, and global initiatives with direct end-client collaboration. Working across a wide range of verticals—from luxury brands and automotive to pharma and FMCG, for clients such as Chopard, Pantone, Porsche, VW, Lenovo, Miele, Prada, Longines, Otrivin, Zovirax, Danone, Adidas, and Nike—she consistently delivered high-quality design and strong After Effects work. Irina communicates clearly, collaborates effortlessly, and is a reliable and talented teammate.

Mihai Bostinaru

Mihai Bostinaru

Managing Director CEE at Teads

Irina has been a valuable member of our Teads Studio team based in Bucharest in the past years. Her skills as a senior designer never failed to meet expectations; on the contrary, her work was highly praised by colleagues and clients, and the creative units she built have been used in multiple global campaigns delivered for top brands across Luxury, Automotive, Tech & Telco, and many other verticals.

Gabriela Vasile

Gabriela Vasile

Head of Teads Studio Central & Eastern Europe at Teads

As Head of Teads Studio I've been working closely with Irina for 9 year at Teads on the creative strategy part. She was always fast to deliver the creative units required, very disciplined, organized and accurate. All this doubled by a "can-do" positive attitude, no matter the complexity of the project. Her design skills paid off many times in working for major campaigns with strategic accounts across all verticals: Auto, Beauty/Luxe, CPG, Travel. I'd be happy to work with Irina again once the opportunity rises.

Sarah Spiro

Sarah Spiro

Creative Strategy Director at Teads

Irina is an amazing designer- she always brings creative assets to life with such great skill and attention to detail. Her friendly demeanor, sense of urgency and willingness to help make her a wonderful person to work with!

Jan Rost

Jan Rost

Creative Strategist bei Teads Deutschland GmbH

Working with Irina is a real pleasure! Her expertise and skills in various areas such as graphic design and motion design are simply outstanding! What's more, her highly proactive, disciplined and well-structured approach to work makes it very easy to collaborate with her!

Oscar Saksa

Oscar Saksa

Sales Director Romania & Rest of CEE at Teads

Irina is one of the most proactive designers I’ve ever worked with, combining exceptional talent with outstanding work ethic. We’ve collaborated on multiple projects, and she consistently delivered remarkable results. Her attention to detail, creativity, and ability to anticipate needs make her an invaluable contributor to any team. I wholeheartedly recommend her for any design challenge.

Lukasz Chomyn

Lukasz Chomyn

Creative strat, communicator and relationship builder. Ship Captian @ Hansa Wear

I had the pleasure of working with Irina for several years on many projects, staying in regular contact. She is talented, responsive, motivated, and has a great feel for motion design in addition to her classic designer skill set.

Ioana Stoica

Ioana Stoica

Graphic Designer at Teads

Irina is a complete professional and a truly wonderful person. We worked together for several years, both at Teads and Webhelp, and she never failed to impress me with her calm, creativity, and dedication. She is highly skilled in design and exceptionally talented in After Effects, always turning any brief into something outstanding.✨ She’s someone you can rely on every single time and an absolute pleasure to work with.